About us

The path is wiser than the traveler.

How It All Started

In 2017, I published my first book called the SaaS Field Manual. This was my first endeavor offering early-stage startups a framework for launching their ideas. This was also the first time I truly spoke my truth about integrating self-care into your business. Having planted that stake in the ground, colleagues and podcasters began thinking of me as pandemic began shining a light on the intersection of mental health and startup culture.

Prior to that, I had spent more than 20 years helping entrepreneurs launch and grow their tech startups and professional service companies (while also launching my own). Running in parallel, I had also spent the past fifteen years doing my own deep work. Therapy, Yoga, sacred medicine, shamanism, Vedanta, and Vipassana were just a few of the teachings I had engaged with.

Then, on January 1st of 2021, I was given my first psychic reading and it felt like the Universe was telling me, “It’s time to start working with humans rather than companies.” On January 3rd, I bought the www.foundersthriving.com domain name and after two months of manifesting the concept, I placed it on a shelf to build Nactivate.

Finally, in May of 2021, the fuse was relit and eleven amazing humans began their journey to Nicaragua for our first Founders Thriving Experience. Exceeding all expectations, this was undoubtedly the most important thing I had ever done in my professional life and a confirmation that the business world wanted a place to grow in ways that didn’t involve revenue. If you’d like to experience that kind of growth, then please reach out or join us.



The Founders Thriving Compassrepresents three core concepts:

  1. A desire to let go of work-life balance in favor of work-life integration. We only have one life so integrate all its parts.
  2. An intention to create happiness, purpose, and contentment first with truth, then health, then wealth. 
  3. That every person is innately born with the innate quality to thrive  regardless of their achievements or possesions. 

Our Mission

Here and Now

Founders Thriving is a conscious community of founders, entrepreneurs, and executives who seek to be successful and happy – here and now.


We strive to do this by developing a healthier relationship between ourselves and our businesses while working to decouple the constructs of net worth and self-worth.

Our Values

All our work should be guided by these principles. 

1. Our primary purpose is for founders to thrive.

Our discussion and activity will be focused on the challenges and opportunities that enable founders to thrive. Founders Thriving has no opinion on outside issues.

2. Do no harm.

Joy manifests from vulnerability. Vulnerability requires safety. Intentionally harmful actions towards yourself or others are not welcome.

3. Know yourself.

Understanding our gifts and becoming acquainted with our shadow are both important on the path to finding happiness, fulfillment, and contentment.

4. All are welcome.

#period #fullstop – To the extent good faith and our conscious awareness, exclusionary language or behavior will not be tolerated. 

5. Embrace the journey.

We often get what we need, not what we want. The path is wiser than the traveler so hold on tightly and let go loosely.

6. Universal Truths are spoken in many languages.

God, Yahweh, Buddha, Allah, Muhammad, Krishna, Akal Murat, Mother Earth, Universe, or even Deep Thought have profound teachings. Keep an open mind and refer to #2 & #4.

7. We only have one life; integrate all its parts.

Purpose, fulfillment, and happiness come from the effort of thriving in all areas of our life. Self-worth ≠ Net Worth!

No longer do the words “thriving founder” need to be paradoxical; not when we passionately and compassionately choose to “Build Something Better.”